Purpose of the Project: The collaboration with Dry Blue Agency (DBA) stemmed from the need to enhance its global presence on social media as a talent agency. With offices in various cities worldwide, they aimed to effectively connect with their target audience in the realms of film, television, commercials, theatre, and voiceovers.
Addressed Needs and Gained Benefits: We began by implementing a tailored social media strategy to accommodate their diverse global presence. The focus was on providing a carefully curated and straightforward image that resonated with their audience. This strategic and visually appealing approach resulted in a significant increase in social media engagement and reach.
The primary benefit for Dry Blue Agency and its represented talents was the establishment of a strong and effective digital presence. The continual growth in engagement indicates a positive response from the audience towards the agency’s work. The well-defined strategy not only attracted new talents but also solidified DBA’s position as a leading agency in the global entertainment industry.
This project exemplifies how a well-executed social media strategy, combined with a consistent visual image, can make a positive impact on the perception and success of a talent agency.